Business-Level and Corporate-Level Strategies
Overview
Research the company on its own website, the public filings on the Securities and Exchange Commission\’s Filing & Forms page, the Strayer University\’s online databases, the Lexis Advance database, and any other sources you can find. The annual report will often provide insights that can help address some of these questions.
Use the Business-Level and Corporate-Level Strategies Template [DOCX] to ensure that your assignment meets the requirements.
Requirements
Write a 6–8 page paper in which you do the following:
- Analyze the business-level strategies for the corporation you chose to determine the business-level strategy you think is most important to the long-term success of the firm and whether or not you judge this to be a good choice. Justify your opinion.
- Analyze the corporate-level strategies for the corporation you chose to determine the corporate-level strategy you think is most important to the long-term success of the firm and whether or not you judge this to be a good choice. Justify your opinion.
- Analyze the competitive environment to determine the corporation\’s most significant competitor. Compare their strategies at each level and evaluate which company you think is most likely to be successful in the long term. Justify your choice.
- Determine whether your choice from Question 3 in the Business-Level and Corporate-Level Strategies Template [DOCX] would differ in slow-cycle and fast-cycle markets.
Outline
- Introduction
- Business-Level Strategies (Analyze the business-level strategies for the corporation you chose to determine the business-level strategy you think is most important to the long-term success of the firm.)
- Corporate-Level Strategies (Analyze the corporate-level strategies for the corporation you chose to determine the corporate-level strategy you think is most important to the long-term success of the firm. Competitive Environment ***Question 3***(Analyze the competitive environment to determine the corporation\’s most significant competitor)
- Market Cycles (Answer Question from Question 3)
Use at least three quality references. Note: Wikipedia and other Websites do not qualify as academic resources.
The specific course learning outcome associated with this assignment is as follows:
- Determine business-level and corporate-level strategies for a corporation\’s long-term success comparable to the competitive environment.