Cultural Environment International Business

Cultural Environment International Business

Levendary Café Questions:

  1. What is your evaluation of the way that Levandry Cafe has entered the China market?
  2. What does it take to succeed in the restaurant franchising business?
  3. What changes (if any) should Mia Foster make? Specifically, what should she do about Louis Chen? And what changes (if any) would you propose at headquarters?
  4. Prepare a specific action program for Foster to deal with the need for continued growth in China. What should be on her agenda for the meeting with Chen?

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