Innovation Technology Opportunity Essay The business world has become highly competitive due to gradual technological advancements (Chesbrough, 2006). Innovation and new technologies are undeniably significant in businesses. Surprisingly, some leaders…
Swinging Safari IMC- Case Study Analysis Executive Summary This paper outlines the recommended integrated marketing communication (IMC) approach for an Australian-produced, low-budget romantic-comedy called ‘The FlipSide’, releasing in Australian cinemas…
Sprint Evelyn Super Bowl Commercial 2018 Introduction This report describes and analyses the Sprint ‘Evelyn’ Super Bowl Commercial 2018 (H K 2018). Sprint is one of the four largest mobile…
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