Develop and Implement Service Programs
Task: Purdys chocolatier, a Canadian based family business, is growing to Mexico. Being a business consultant provide the following suggestions to the client(purdys)
1. Competitor Intelligence –
- Profile of main competitors and their products
- Competitors’ power and influence in the market
- Competitors’ competitive advantage(s)
2. Recommendations and Action Plan –
- Recommended market entry strategy with justification for it .(Franchising is not an option)
- If you are suggesting any type of partnership, then provide examples of potential partners o Explain why those partners would be interested in a partnership with this company
Requirement:
- 2 pages
- APA style,
- Sentence to sentence in text citation.
- Paragraph format, Answer to the point