MKT455 Samsung Current Product-Markets
Your contribution one — answer one question only out of four questions below after your study Chapter Two —
- Question #1 “Expansion by Increasing Penetration of Current Product-Markets,” is this a strategy Samsung has used? Explain why or why not.
- Question #2 “Expansion by Developing New Products for Current Customers,” is this a strategy Samsung has used? Explain why or why not.
- Question #3 “Expansion by Selling Existing Products to New Segments or Countries,” is this a strategy Samsung has used? Explain why or why not.
- Question #4 “Diversification to Become a Conglomerate,” is this a strategy Samsung has used? Explain why or why not.