Vision & Mission Statement Analysis
Respond to the following questions:
- Describe the difference between a vision statement and a mission statement. What is the purpose of each statement? Provide an example of a strong vision and mission statement used by an organization today. What qualities do these have that make them strong statements?
- Describe the attributes that make a vision meaningful to stakeholders. Discuss why a vision may need to change.
- Discuss the importance of communication during organizational change. Describe two effective communication strategies for communicating change that are relevant to internal and external stakeholders.
- Describe the four skills involved in effective communication described in the textbook. Discuss which skill you need to better develop, and how you will develop this skill to improve as a professional in your field.