Activity 1: Corporate Culture and Strategy
Week 3: Activity 1: Corporate Culture and Strategy
Section 1
For companies, “culture is everything”. There is a need for proper integration of corporate culture and strategy in order to boost organizational performance. Culture clash cost businesses dearly. Different corporate culture types are experienced in various forms. The most common examples of corporate culture types are hierarchy culture, adhocracy, and market strategies as employed differently by different companies. The establishment of a proper hierarchy within an organization spells out the protocols, channels, and communication mechanisms to be used by a company. A proper communication hierarchy in an organization ensures that there are order and unity of command, where the right power positions are respected and instruct the rest on what to do (MacIntosh and Doherty, 2010, p. 110). Further, adhocracy is another type of corporate culture which is flexible, adaptable, and informal. Adhocracy counteracts bureaucracy and relies on a well-defined set of hierarchy useful in achieving organizational objectives. Also, there exists a clan business culture that discourages equality and diversity in the workplace. Clan oriented business cultures are family like and focus on nurturing, mentoring, and working together towards achieving the set objectives (Naranjo-Valencia, Jiménez-Jiménez, and Sanz-Valle, 2011, p. 60). Lastly, market organizational culture also exists in businesses plans to achieve the set corporate strategies. A market-oriented business culture is result oriented and focuses on strategic competition approaches and the policies of getting the job done.
